What Size Should A Facebook Cover Photo Be

Facebook groups are an essential function of social media marketing for an increasing number of businesses – especially those who are creating value-based groups for their clients. These groups are incredibly useful in terms of establishing an online customs!

Facebook groups are great for finding new means to build relationships with your clients and to give them one-on-1 support past offering new and exclusive information just for them. With Facebook group features existence updated frequently, those groups are becoming even more useful for both businesses and the group's members.

In that location'due south a lot that goes into creating a great Facebook grouping, and most businesses terminate upward so focused on the content and engagement that they forget most some of the smaller details that tin can make a big affect. One of those not-so-small details is your cover photo, which is so much more than "just a picture to fill the space."

In this postal service, we're going to look at how to create an incredible Facebook grouping embrace epitome, including the perfect Facebook group cover photograph size and the best practices you demand to make your grouping stand out.

The Perfect Facebook Group Cover Photograph Size

The perfect Facebook grouping embrace photo size is 1640 x 856 pixels. These banner dimensions give a 1.91:1 aspect ratio.

If you don't utilize these exact dimensions, you could cease up having your photo cropped and cut out crucial information, like this:

Before you start creating a new cover photograph, it'due south important to know the platonic Facebook group cover photo size. This ensures that none of your images will exist cropped incorrectly and skewing the epitome which wouldn't give you the perfect await that y'all were going for.

One thing that I want to address conspicuously hither is that Facebook's event cover photo and Facebook's personal / business profiles utilize different dimensions.

I stress this considering I've seen a lot of brands effort to just use their Facebook folio cover photograph within Facebook groups. These sizes are unlike and are non optimized to exist displayed the aforementioned beyond different Facebook pages.

How to Create a Facebook Group Cover Photo

Creating Facebook group cover photos is easier than ever with Snappa's drag-and-drop design software, especially since we just rolled out new Facebook grouping cover photo templates this month.

Hither's a video tutorial nosotros made to help you hands repurpose i of our Facebook group cover photo templates in less than v minutes. Check it out!

To make things fast and simple, select "Facebook group embrace photo" from our blueprint presets.

In one case you do this, you lot'll be able to either create a new design from scratch, or use one of our fully customizable templates to brand things a little easier. I'm dreadful when it comes to anything artistic that isn't writing, and so I always opt to use a template. There's a huge variety available, so you can find ane that meets your needs.

When you select a template, you'll see correct off the bat that you can customize everything about the image, switching out the background to a photograph of your own or using one of our high quality, free stock photos. You tin can utilize blueprint effects, swap out text, add in graphics, and more than.

Why Your Facebook Group Comprehend Photo Matters

Your Facebook grouping embrace photograph is stretched beyond your entire group folio, and it'due south larger than the average page or personal profile embrace photograph. In that location currently aren't any "profile" pictures here, so this is your one shot to make a big visual outset impression right away.

Your group cover photo will actually fix the tone for your grouping and can convey what it is that you're trying to accomplish. A strong comprehend paradigm can lend credibility to the group quickly and evidence that you're taking it seriously. Since cover photos are one of the just things you can see about a group if it's closed earlier you lot're granted entry, you demand to exist using it to your total advantage. Your cover image can aid increment the number of potential members interested in joining.

Best Practices For Facebook Group Embrace Photos

Aside from using the correct encompass photograph size (which is then of import it got its own department, sodelight take note of that!), there are some essential all-time practices you should follow when creating your own new grouping artwork.

Add together Some Exposition

One purpose of the Facebook grouping comprehend photo is to capture the attention of potential new members and get them interested. Sometimes the best way to do that is add text that explains exactly what your group offers in add-on to that strong visual component.

The Facebook group below does exactly that. I small line of text is all that's needed: "A customs for freelancers, artists, and entrepreneurs" notes that exactly who this group is for, increasing the likelihood that this audition volition take detect if they see the image.

Use Make clean, High-Quality Images

Simple really can be best when information technology comes to design work, because it positions the content y'all desire to highlight front and center with little competition.

In this example from Bark Box's closed group, they do list the group name, with the only real image being a dog practically grinning on a pile of toys. Since this is everything the visitor (and its customers) could always dream of, it'southward a simple image that'due south incredibly effective. It's a high quality paradigm, likewise, and it looks make clean and well-organized. All the white space in the paradigm works in favor of the epitome instead of against it.

Include Visible Branding if Possible

If your Facebook group is continued to your business in any style, do your followers a favor and brand sure that'due south articulate in the encompass photo. If they're already post-obit your Folio and don't know yous have a group, this tin clear up confusion.

Some businesses will accept a full-on make logo as a part of their group paradigm. AdEspresso does that here, using the AdEspresso man (which all customers volition immediately recognize) as the principal image:

Yous can as well go subtle. The Facebook cover photograph for the FightCamp community, for example, doesn't have a big logo overlaid on the center of the image or text descriptions, just it does have that distinctive black-text-on-white-background "FIGHT" on the gloves and bag, which is instantly recognizable. Equally long as your followers tin rail that it's you and that what you're doing in the group is making a branded impact, you're all set up.

Lookout Out for Mobile-Only Cropping

This is a big one. The very top of your epitome and very lesser of your image volition exist cut on mobile, even when you're using that ideal Facebook grouping cover photograph size. In order to foreclose anything important from being chopped off (like key text or design elements that explain what you're doing), leave those portions of your image free of anything important. Fill the space with empty blueprint elements or whitespace that won't matter if it gets cut.

The cover photos yous choose for your Facebook group will be one of the offset things that potential members notice, and it can set the tone for the unabridged grouping especially when information technology'due south commencement getting started. It's of import, and you should look at it equally a key function of your group's branding. And if that group is tied to your business, in whatever way, information technology directly reflects on your business'south branding, too.

When you're creating your embrace photo, keep in mind that simple graphics can accept peachy results, and that the comprehend photo should encompass what the group itself is. Use our best practices, and as always, make sure you're using the perfect Facebook grouping encompass photo size so no unfortunate cropping happens.

Need to revamp your group cover photo? Start your free trial with Snappa here.

What do you think? What blazon of Facebook group photo makes you intermission and accept interest? Which of our best practices are you lot nigh excited to attempt out for your own grouping? Share your thoughts and questions in the comments below!